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Business Term
MRR

Monthly Recurring Revenue

MRR

MRR is the monthly value of recurring contracted revenue in a subscription business.

Formula
MRR = sum of monthly recurring contract value
Use when
Use it for monthly SaaS growth, budgeting, and customer success priorities.
Watch out
Active monthly subscriptions, annual contracts converted to monthly value, recurring upsells
Updated: 06/27/2026Quality: ReviewedSources: 1

What it means

MRR tracks recurring subscription revenue month by month. Splitting new, expansion, contraction, and churn MRR shows where growth is created or lost.

How to calculate it

LensFormula / treatmentWhen to use it
Basic formulaMRR = sum of monthly recurring contract valueMeasures the monthly recurring base

What counts / what does not

ItemTreatmentWhy it matters
IncludeActive monthly subscriptions, annual contracts converted to monthly value, recurring upsellsThey are recurring revenue
ExcludeSetup fees, one-time services, taxes, refunds, one-off usage chargesThey inflate recurring revenue

What moves the number

DriverMetric impactWhat to watch
New / Expansion MRRAdded by acquisition and expansionShows growth sources
Contraction / Churn MRRLost through downgrade and cancellationShows revenue leakage

When it helps

  • Use it for monthly SaaS growth, budgeting, and customer success priorities.

How to use it

  • Bridge new, expansion, contraction, and churn every month with one definition.

Decision cautions

  • Billing, cash collection, accounting revenue, and MRR can differ.

Example

Example: 100 customers at 100,000 yen per month create 10 million yen of MRR.

Compare with

MetricDifferenceWhy read together
ARRAnnualized recurring revenueMRR tracks monthly movement

Common mistakes

  • Including one-time revenue misstates the recurring base.

Frequently asked questions

How is MRR different from ARR?

MRR is monthly; ARR is annualized. Use MRR for monthly movement and ARR for annual scale.

Sources

SourcesKindLink
YogoQ Core business foundation editorial baselineeditorial